In this article you'll learn how to uncover the errors having the greatest impact, by reviewing and filtering the full list of errors, using business KPI's to narrow your analysis, and finally by quantifying an error's impact by comparing segments against any goals you have set up.
Review the error list and refine your analysis scope
1. Select Error analysis from the main menu to start monitoring and analyzing your site's errors.
2. Set your Analysis context at the top of the page to view errors for selected devices, time periods, and segments.
3. Scroll down the page to review the list of all grouped errors that occurred within the scope of your analysis context.
4. Click on the 'Filter' drop-down menu to filter errors you need to see in the list view. E.g. You can choose to view API errors only in the table.
5. In this example, we will narrow down the analysis scope using the 'Error by Page Groups' tab.
6. Click on the Error by Page Groups tab and select the relevant mapping to see which errors are impacting users who reached that specific page.
The Page Groups in the mapping are ranked based on the conversion sum associated with the errors occurrence in URLs that are part of that page.
Quantify the errors' impact using business KPIs
1. Identify the page group with the highest lost conversions (using the values in the lost conversions sum column) click 'View __ errors' under the page name.
You will see a list of errors that occurred on that page group and these are prioritized based on the missed opportunity associated to the conversion goal and its statistical significance.
2. Investigate the details of the error using the 'more' options arrow to open the side panel.
3. Click 'Quantify' to quantify the specific error and auto-compare your segments with the opposite segment.
Go to the How to dig into errors impact article to continue learning how to use Error Analysis.