Goals & Key Events are available on our Pro and Enterprise plans only.
Select the goals or segment with goals conditions you have saved or made on the fly to get goal conversion insights across different Contentsquare features.
Use goals and key events in different ways, to either analyze a population having converted (achieved the goal) or to analyze the way pages and zones contribute to conversion (achieving a chosen goal).
Goals & Key Events Use Cases
- Create a new segment using a goal as a condition to analyze the converted population.
- You can also create on the fly or apply a segment with goal conditions when setting your Analysis context or in other Contentsquare capabilities.
- Choose a goal from the Conversion goal selector found in Zoning Analysis ("Conversion rate per click/hover"), Dashboards, and AI Alerts interfaces.
Reminder: Conversion is not necessarily a transaction, but corresponds to any goal you want your visitors to achieve (e.g. reached a Product page, clicked on "add to cart", viewed a List page, etc.).