Acquisition Dashboards
Collect all of your acquisition channel data in one easy to access place when you build a custom acquisition dashboard. Below is a sample acquisition dashboard but you can personalize your dashboard to track what's important to you.
You'll need a mapping that differentiates each acquisition channel and then create a segment of users for each acquisition source (e.g. SEO, Email, Social, Direct).
Widgets
Bounce Rates by Channel
These widgets will quickly show you which acquisition channels are correctly targeting your intended audience.
Conversion Rate by Channel
With this widget you can compare acquisition segments on their ability to drive sales or behavioral conversion.
Number of Sessions by Channel
With this widget you can compare acquisition segments by their traffic numbers to see which channels are driving the most traffic.
Views per Session
These widgets will quickly show you which acquisition channels lead to deeper site navigation.
Comparison Mode
Apply a comparison mode date range to examine acquisition channel performance over time.
Comparison mode will apply to all widgets.
In a Line Chart widget, you can quickly switch between line graph comparison using the selector located on the left of your metric.