Learn how to compare screens, metrics, segments, and time periods side-by-side in CS App's Zoning Analysis. Quickly evaluate an AB test, compare two acquisition segments' performance, and more.
Step-by-step instructions
1. Define what the goal of your comparison analysis is. For example:
- 'I want to compare acquisition segment A with acquisition segment B'
- 'I want to analyze the Tap rate on the homepage banner before and after it was revamped'
- 'I want to understand which campaign banner has the highest conversion rate'
2. Click the 'Compare' button in the top-right corner.
3. Define your Analysis context on both the left and right side, based on your analysis goal. In the image example below, the metrics 'Tap distribution' and 'Tap rate (session level)' are being compared.
Image example: The metrics Tap distribution and Tap rate (session level) are being compared
You can compare:
- Two metrics
- Two screens
- Two segments
- Two time periods
4. Analyze and take notes on the results of your comparison. If you are analyzing the whole screen, toggle on 'Synchronized scrolling' and scroll both sides at the same time.
5. To share your analysis with your team, either export your zoning or share the analysis link.