Category: Video Analytics
This integration is only available for Web projects
What to expect
This integration will allow you to segment users based on their video/audio interactions, exposure, and ad conversions, allowing users to both analyze how videos affect site behavior, and how their corresponding ads perform.
What we collect
Dynamic Variables
| Key | Value | Data Type |
|
VA_JWP_Video started
|
Video ID : {videoID}
|
Text
|
|
VA_JWP_Video play attempt failed
|
Video ID : {videoID} |
Text
|
|
VA_JWP_Video paused
|
Video ID : {videoID} |
Text
|
|
VA_JWP_Video completed
|
Video ID : {videoID} |
Text
|
|
VA_JWP_Video buffered
|
Video ID : {videoID} |
Text
|
|
VA_JWP_Video fullscreen
|
Video ID : {videoID} |
Text
|
|
VA_JWP_Video seeked
|
Video ID : {videoID} |
Text
|
|
VA_JWP_Video muted
|
Video ID : {videoID} |
Text
|
|
VA_JWP_Video volume changed
|
Video ID : {videoID} |
Text
|
|
VA_JWP_Video quality
|
Video ID : {videoID} - Quality : 1080p |
Text
|
|
VA_JWP_Video play view duration
|
Video ID : {videoID} : {%} |
Text
|
|
VA_JWP_Video error
|
Video ID : {videoID} : {error} |
Text
|
|
VA_JWP_Ad impression
|
Ad Title : {title} | Ad ID: {id}
|
Text
|
|
VA_JWP_Ad impressions counter
|
{impressionCount} |
Number
|
|
VA_JWP_Ad play
|
Ad Title : {title} | Ad ID: {id} |
Text
|
|
VA_JWP_Ad complete
|
Ad Title : {title} | Ad ID: {id} |
Text
|
|
VA_JWP_Ad clicked
|
Ad Title : {title} | Ad ID: {id} |
Text
|
|
VA_JWP_Ad skipped
|
Ad Title : {title} | Ad ID: {id} |
Text
|
| VA_JWP_Ad break start | Ad Break ID : {adBreak ID} |
Text
|
| VA_JWP_Ad break ignored | Ad Break ID : {adBreak ID} |
Text
|
| VA_JWP_Ad block | true |
text
|
VA_JWP_Ad impressions counter
Refers to the amount of times a user was exposed to an ad during his session. When using JW Player's live audio capabilities, it allows for segmentation based on the radio session's ad exposure.
Implementation
Implementation Steps
Please go to the section How to request an integration to see the instructions to enable this integration. Please note that you need to inform your Contentsquare CSM or Support which features you want enabled so they can enable the feature flags for each.
If you have already completed the step above then continue below.
Verifying it works
You can use the chrome extension to check the results are sent to CS
