Retail Media is currently only accessible to our existing customers and isn't available for new Contentsquare customers.
Explore retail media and performance data to drive revenue with Retail Media. Optimize your offerings and promotions with self-serve access to live performance data, view ROI on your retail media investments and drive sales up.
Top Use Cases
Retail Media analytics—Track the impact of your promotions on product engagement and sales and optimize for it. View ROI and invest smartly in retailer's site real estate.
Competitive intelligence—Leverage retailer transparency to detect underperforming products with benchmark analysis against the rest of the category. Create long-term partnerships with retailers based on trust and mutual benefits.
Digital shelf analytics—Analyze product performance data to optimize your brand experience on retailer sites and drive sales. By uncovering hidden opportunities and having access to data you can make calculated investments in top-shelf promotions.
Get started
1. Use the drop-down at the top of the page to select the dashboard you'd like to view.
2. Select the time period and device you'd like to analyze.
3. Select from sub-brands and sub-categories or leave all sub-brands/categories selected by default.
Overview
Retail Media offers four main tabs on each of your brand dashboards:
Product assortment
- The Product assortment widget helps you understand what share of the total product assortment they represent for each category in the total retail space.
- List of products widget below displays all products from your Brand in the site's catalog alongside key KPIs and SKU/EAN.
- Both tables are exportable, searchable, and sortable by KPI.
Performance by category
- Use the Performance overview to understand the funnel performance of categories and compare it to the competition selling in the same categories
- Use Performance over time to understand the performance of your categories over time and compare it to the competition selling in the same categories
Performance by Page
- Understand how each page group drives performance for your brand's products and for the products from your competitors
- Use Listing page performance over time widget to learn how each non-Product Detail Page URL drives performance for products and for the products from competitors
- Product page performance widget shows how each Product Detail Page URL drives performance for your products
Peformance by Keywords
- Understand how search keywords drive performance for your products and how search keywords drive performance for competing products.