1. Click on the 'Performance by category' tab and use the drop-down at the top of the page to select the dashboard you'd like to view.
2. Select the time period and device you'd like to analyze.
3. Select from sub-brands and sub-categories or leave all sub-brands/categories selected by default.
- Scroll down to the 'Performance by product' table and click 'Export'.
2. In an Excel sheet, create a scatter graph and place products according to their add to cart & exposure numbers.
Example scatter graph
- Optimize products with high exposure and low performances
- Remove products with low exposure and low conversion
- Increase visibility of performing products with low exposure