This article applies to customers on our app.contentsquare.com platform.
Fanplayr is a leading provider of data-driven personalization and conversion rate optimization solutions, empowering brands across all industries to turn behavioral data into actionable insights.
Its mission is to make every digital interaction more meaningful, enhancing the online journey through tailored, omnichannel communication.
Today, Fanplayr's platform unifies data, intelligence, and segmentation to elevate every connection between users and companies through personalized, multichannel experiences.
Before you begin
Integrating Fanplayr within the Contentsquare technology suite allows businesses to combine actionable real-time segmentation and targeted engagements with the robust experience intelligence and analytics of Contentsquare, enabling smarter decision-making and more impactful digital strategies.
We collect the following data:
| Key | Value | Data Type |
| AB_FP_{Campaign Name} | {variation} | Text |
Implementation
Implementation Steps
Please go to the section How to request an integration to see the instructions to enable this integration. You can then return here once completed.
In addition you need to contact your Fanplayr technical contact and ask them to enable the Contentsquare integration.
Verifying it works
You can use the Chrome extension to check that the results are sent to Contentsquare.
In Contentsquare, you can find these variables by searching like this: