Data Connect is an analytics infrastructure that allows you to tackle complex analyses and directly query your raw event data. You can sync Contentsquare behavioral data to your warehouse, without the hassle of manual data wrangling.
Data warehouses supported:
- Redshift
- BigQuery
- Snowflake
- S3
- Databricks
As all exports are completely retroactive from the date of activation, it gives you a uniquely complete and always up-to-date dataset for all of your teams' analysis needs.
Note: Data Connect is only available for web projects.
What can I use Data Connect for?
Here are some examples of what you can use data connect for:
Marketing automation
Identify high-intent users who didn’t convert like rage clickers or cart abandoners, and trigger marketing campaigns to re-engage them.
A/B testing & personalization
Export session data into a warehouse. Sync user frustration segments with A/B testing tools and prioritize high-impact test ideas in an A/B testing platform.
Power predictive models
Fuel AI and machine learning models with your Contentsquare data to predict churn, forecast conversion, and detect anomalies.
BI Tools / C-Level Dashboard
BI dashboards with digital experience data – gives teams and more importantly executives a unified view of business and user behavior metrics helping them understand not just what happened, but why.